SEO + E-Commerce Development
Homeware brand 4.2× organic revenue in 12 months
A growing homeware retailer needed to break out of relying on paid ads and build durable organic growth.
+320%
Organic traffic
#1
Target keywords
4.2×
Organic revenue
-38%
Cost per acquisition
The Challenge
The client was heavily dependent on paid advertising, with rising costs and thin margins. Their existing store was slow, poorly structured for SEO and ranking for almost none of their high-value product keywords.
Our Solution
We rebuilt the store on a fast, SEO-ready platform, redesigned category and product pages, and launched a content and link building programme targeting high-intent commercial keywords. Technical SEO fixes improved Core Web Vitals across the site.
The Results
- Organic traffic grew 320% year over year
- Reached page one for all priority category keywords
- Organic revenue increased 4.2×
- Reduced reliance on paid ads, lowering cost per acquisition by 38%
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